Web Design + Branding Frilly is a made-to-order women’s fashion company which promotes individual expression and embraces that fashion isn’t a ‘one style fits all formula’. Through the power of customization, Frilly is revolutionizing the way in which women shop.

ServicesArt Direction, DesignYear2015

The solution

Techtris, a Los Angeles digital agency, designed a website that embraces a pairing of minimalism and abstract aesthetic. With the focus being on the unique and personalized fashions designed by Frilly, Techtris created a design which gave visual prominence to the brand’s photographs and fashion pieces. Links to the Frilly’s social media accounts are prominent on every page throughout the site to direct further engagement with the brand and draw traffic from additional platforms.